Art Consultancy at Rotana Fujairah Resorts & Spa: A Fresh Take on Interior Aesthetics
SPME Products Design Services recently completed a full-scope art consultancy and decorative upgrade at Rotana Fujairah Resorts and Spa, a renowned beachfront destination in the UAE. The project was commissioned with a clear objective: to bring new energy and refinement to the hotel’s spaces through a thoughtful and modern artistic touch.
Industry: Hospitality
Year: 2024
Location: Fujairah
Services: Full Service Art Consultancy & Art Production
Total no. of artworks: 20
Total no. of accessories: 2100
Total no. of greenery& plants: 1700
Project Objective
The client aimed to renovate and refresh the hotel’s ambiance by incorporating elements of art, design, and nature — creating a more inviting and aesthetically cohesive atmosphere for guests. Our team was entrusted with enhancing both public and private areas, including the main lobby, guest rooms, and key common zones.
Our Role: Art, Décor & Styling
SPME was responsible for designing and sourcing a wide range of decorative elements, carefully selected to blend with the resort’s architectural style and natural surroundings. Our contributions included:
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Custom Wall Art: Contemporary and regionally inspired artwork, placed strategically in lobbies and guest rooms to create focal points and visual interest.
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Sculptures & Pots: Hand-picked sculptures and elegant pottery that add structure, texture, and cultural identity to transitional and open spaces.
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Greenery: Lush artificial and preserved plant arrangements that bring warmth and vitality without compromising maintenance efficiency.
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Decor Accessories: Carefully curated decorative pieces that complement the interior palette, elevate guest experience, and support the resort’s branding.
In total, more than 3,000 unique items were installed throughout the property as part of the transformation.
A Revitalized Guest Experience
From check-in to check-out, guests now experience a refreshed aesthetic aligned with modern hospitality trends while respecting the location’s identity. The combination of tactile textures, natural tones, and subtle luxury delivers an upgraded yet welcoming environment.
Explore the behind-the-scenes process of creating artwork, sculptures, styling, wall arts and more
To learn more about this Hotel, please visit: